Wayfair hops on sustainability trend with site filters

This quarter, Wayfair Inc. added new filter options to its ecommerce site that allow shoppers to find goods with  sustainability certifications, such as Green Squared and LEED v4. The home furnishings giant allows shoppers to filter for 50 sustainable features certified by a third-party organization. Shoppers can sort using attributes such as water-efficient, nontoxic, cruelty-free […] The post Wayfair hops on sustainability trend with site filters appeared first on Digital Commerce 360.