The Retailer Speaks: 66% of retailers have increased their digital marketing budgets in 2022

Our Digital Commerce 360 survey of 73 online retailers conducted in April and May 2022 sheds light on digital marketing budgets, the tactics employed, their effectiveness, along with customer acquisition strategies. The burgeoning social media marketing is also addressed including the role of influencers. Lastly, the retailer’s ability to analyze data and the technology that […] The post The Retailer Speaks: 66% of retailers have increased their digital marketing budgets in 2022 appeared first on Digital Commerce 360.