Shopify and Twitter in deal to expand merchants reach on social media

Shopify and Twitter announced a deal to let Shopify merchants sell on the social-media platform. It’s the latest in Shopify Inc.’s initiatives to expand its social media partners as it aims to help businesses reach buyers across a range of online platforms. As of today, Shopify’s U.S. merchants will be able to open a virtual […] The post Shopify and Twitter in deal to expand merchants reach on social media appeared first on Digital Commerce 360.