Shein’s US expansion puts pressure on fast-fashion competitors

Fast-fashion juggernaut Shein has managed to hook hordes of Gen Z shoppers in the United States despite a key business disadvantage: It has typically offered ecommerce delivery windows of 10 to 15 days that are easily bested by its competitors. Now, the apparel company founded in China is pushing to get its ultra-low priced merchandise on doorsteps more quickly. To […] The post Shein’s US expansion puts pressure on fast-fashion competitors appeared first on Digital Commerce 360.