Online pet supplements retailer uses AI to appeal to new customers

Facebook and Instagram ads help online pet supplement retailer Finn Wellness LLC reach new customers. But options are limited, says Randall Stainton, director of growth.  “Facebook pools all audiences together into one group,” he says. “We do not have the option to build out different groups.” Finn turned to artificial intelligence software vendor Proxima to […] The post Online pet supplements retailer uses AI to appeal to new customers appeared first on Digital Commerce 360.